Media Management — LIST OF READINGS
The Economics of Media Consolidation
Todd Chambers, Herbert H. HowardID: s5989 | 27pp | Copyright Fee: $3.24
Source Title: Handbook of Media Management and Economics
Issues in Strategic Management
Sylvia Chan-OlmstedID: s5982 | 23pp | Copyright Fee: $2.76
Source Title: Handbook of Media Management and Economics
Audience Research and Analysis
Patricia PhalenID: s5995 | 16pp | Copyright Fee: $1.92
Source Title: Handbook of Media Management and Economics
Global Media Management and Economics
David GoffID: s5996 | 17pp | Copyright Fee: $2.04
Source Title: Handbook of Media Management and Economics
Issues in Media Globalization
Alfonso Sanchez-TaberneroID: s5992 | 33pp | Copyright Fee: $3.96
Source Title: Handbook of Media Management and Economics
Issues in Media Convergence
Michael WirthID: s5991 | 21pp | Copyright Fee: $2.52
Source Title: Handbook of Media Management and Economics
China: The Largest Broadband User in Asia and the Second Largest Broadband Market in the World
Min Hang, Dahong Hang, Binyan YangID: s6150 | 21pp | Copyright Fee: $2.52
Source Title: Webcasting Worldwide
Japan: Mobile and Broadband--Two Emerging Business Models in the World's Third Largest Broadband User
Kenichi Ishii, Morihiro OgasaharaID: s6153 | 22pp | Copyright Fee: $2.64
Source Title: Webcasting Worldwide
Hong Kong: The Crown Jewel of Broadband for China With the Second Highest Broadband Penetration in the World
Alice Y.L. Leeds-Hurwitz, Clement Y.K. SoID: s6151 | 18pp | Copyright Fee: $2.16
Source Title: Webcasting Worldwide
Korea: The Country With the World's Highest Broadband Penetration--Popular Video Webcasters and User-Generated Content Models
Sora K. ParkID: s6152 | 17pp | Copyright Fee: $2.04
Source Title: Webcasting Worldwide


